Accessibility Statement
Our commitment to making Moratra’s website and travel services accessible and inclusive for every visitor.
Moratra is a registered brand operated and managed by AlloTrips SARL, Marrakech, Morocco. We are dedicated to ensuring our website and services are accessible to all users, regardless of ability or technology.
Our Commitment to Accessibility
AlloTrips SARL, operating under the Moratra brand, is committed to ensuring that our website and digital services are accessible to the widest possible audience, including individuals with disabilities, impairments, or those relying on assistive technologies.
We believe that everyone deserves equal access to travel experiences, information, and booking services, regardless of their physical abilities, age, language, or the technology they use to access our platform.
This Accessibility Statement applies to the website moratra.com and all digital content and services made available through it by AlloTrips SARL.
Conformance Status
Our website aims to conform to the Web Content Accessibility Guidelines (WCAG) 2.1 at Level AA, as published by the World Wide Web Consortium (W3C). WCAG 2.1 Level AA defines requirements for designers and developers to improve accessibility for people with disabilities.
The four core principles of WCAG 2.1 that guide our approach are:
Accessibility Features
The following accessibility features are currently implemented or in progress on moratra.com:
Visual Accessibility
- Colour contrast ratios are maintained at a minimum of 4.5:1 for standard text and 3:1 for large text, in line with WCAG 2.1 AA requirements.
- Text can be resized up to 200% without loss of content or functionality using browser zoom controls.
- The website does not rely solely on colour to convey information; icons, labels, and text are used in combination.
- All meaningful images include descriptive alternative text (alt attributes) to support screen reader users.
Navigation & Structure
- The website uses a logical, consistent heading hierarchy (H1, H2, H3) to aid navigation by screen readers and assistive technologies.
- All interactive elements, including buttons, links, and form fields, are keyboard-navigable using the Tab and Enter keys.
- Skip-to-main-content links are provided to allow keyboard users to bypass repetitive navigation menus.
- Page titles are descriptive and unique, clearly identifying the content of each page.
Forms & Booking
- All form fields are clearly labelled and associated with their corresponding input elements.
- Error messages are descriptive and identify the specific field requiring attention.
- Required fields are clearly indicated prior to form submission.
- Booking confirmation is provided both on-screen and via email to ensure access for all users.
Language & Readability
- The primary language of each page is programmatically declared in the HTML lang attribute.
- We aim to use plain, clear language throughout our website and legal pages to aid comprehension for all users.
- Where technical or legal terminology is used, we provide contextual explanations.
Known Limitations
Despite our best efforts, some areas of our website may not yet fully meet WCAG 2.1 Level AA standards. The following known limitations are currently being addressed:
- Third-Party Booking Widgets: Certain embedded booking tools and payment interfaces are provided by third-party vendors and may not yet be fully accessible. We are working with these providers to improve compliance.
- Legacy PDF Documents: Some older downloadable documents may not be fully accessible to screen readers. We are progressively updating these to tagged, accessible PDF formats.
- Video Content: Some video content on our website may not yet include fully synchronised captions or audio descriptions. We are prioritising this for all new content.
- Interactive Maps: Embedded map features may have limited keyboard accessibility. We provide text-based location information as an alternative where maps are used.
- Social Media Feeds: Embedded social media content may not meet our accessibility standards, as this content is controlled by third-party platforms.
Technical Specifications
The accessibility of moratra.com relies on the following technologies and standards:
Physical Accessibility of Tours & Activities
AlloTrips SARL is committed to making our travel experiences as inclusive as possible. We recognise that many of our tours and activities take place in natural, historical, or remote environments that may present physical accessibility challenges.
- Pre-Booking Disclosure: Each tour listing on our website includes information about the physical demands of the activity, including terrain type, walking distances, and fitness requirements.
- Personalised Assistance: Customers with specific accessibility needs or disabilities are strongly encouraged to contact us before booking so we can advise on suitability and make reasonable adjustments where possible.
- Mobility Considerations: Some activities, including desert camel treks, mountain hikes, and hot air balloon flights, involve physical movement that may not be suitable for customers with certain mobility limitations. Our team will advise accordingly.
- Special Requirements: Where a Customer discloses a disability, medical condition, or specific access requirement at the time of booking, AlloTrips SARL will make every reasonable effort to accommodate that requirement or recommend a suitable alternative experience.
- No Discrimination: AlloTrips SARL does not discriminate against any Customer on the basis of disability, age, or any other protected characteristic. All booking enquiries are handled with respect and dignity.
Assistive Technology Compatibility
Our website is designed and tested to be compatible with the following assistive technologies and browsing environments:
Third-Party Content
Our website integrates content and tools from third-party providers, including payment gateways, mapping services, review platforms, and social media embeds. While we have no direct control over the accessibility of third-party content, we take the following steps:
- We select third-party providers who demonstrate a commitment to accessibility and WCAG compliance where possible.
- We provide accessible alternatives or equivalent information where third-party content cannot be made fully accessible.
- We actively monitor updates from third-party providers and apply accessibility-related improvements as they become available.
- Third-party content that cannot be made accessible is accompanied by a clear notice and an alternative means of accessing the same information.
AlloTrips SARL cannot guarantee the accessibility of content hosted on external platforms linked from our website. We encourage users who encounter accessibility barriers on third-party platforms to report these directly to those providers.
Feedback & Accessibility Contact
We welcome all feedback on the accessibility of moratra.com and our travel services. If you experience any difficulty accessing content on our website, or if you require information in an alternative format, please contact us using the details below.
When contacting us about an accessibility issue, please describe the specific barrier you encountered, the page or section of the website involved, and the assistive technology or browser you were using. This information will help us identify and resolve the issue more efficiently.
Enforcement & Regulatory Framework
This Accessibility Statement has been prepared in good faith in accordance with internationally recognised accessibility standards and applicable regulations, including:
- WCAG 2.1 Level AA — Web Content Accessibility Guidelines published by the W3C Web Accessibility Initiative (WAI).
- EU Web Accessibility Directive (WAD) — Directive (EU) 2016/2102 on the accessibility of websites and mobile applications.
- EN 301 549 — European standard for ICT accessibility requirements.
- Americans with Disabilities Act (ADA) — To the extent applicable to digital services accessible by U.S.-based users.
- Moroccan Law No. 05-81 — Relating to the protection and social promotion of persons with disabilities.
Moratra is a registered brand operated and managed by AlloTrips SARL, Marrakech, Morocco.